Google Play will from July 1 slash its 30 per cent billing fee to 15 per cent for developers globally.

Indian industry snubbed Google Play’s decision to cut by half its commission for developers when they make $1 million in annual revenue for in-app purchases, saying the US tech giant may continue its “abrasive & monopolistic abuse” as it owns the Android system. Google Play said Tuesday that beginning July 1 it would slash its 30 per cent billing fee to 15 per cent for developers globally when they make the first $1 million of their annual revenue.
“When we are forced to use a payment system that charges 15 % to 30% per payment, it can’t be acceptable by anyone! The digital India dream must not be ransom to such monopolies,” said Paytm founder and CEO Vijay Shekhar Sharma on Twitter. Apple slashed the App Store developer fee by half to 15 percent from January 1, 2021, under its App Store Small Business Program.
“This is similar to what Apple had done recently. While Apple said it’ll reduce commission of 98 per cent of developers but Statista later revealed that those 98 per cent developers accounted for just 5 per cent of total app store revenue. Even if the commission is reduced to 15 per cent for everybody flat it is still very high,” said dating app TrulyMadly CEO and co-founder Snehil Khanor.
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